Alexandra MacAlpine

#1million1billion: Our mission to help 1 million farmers sequester 1 billion tonnes of CO2 by 2025.

Today marks World Soil Day, probably the most exciting day in my calendar (being the founder of a software company that maps and measures soil). This year our announcement makes it even more special. Today we launch our mission to help 1 million farmers sequester 1 billion tonnes of CO2 from the atmosphere by 2025, roughly equivalent to removing 217 million cars from the road in that same time.

Agtech: Why it needs to win friends and influence farmers

Over the last few months I’ve been to a few Agtech and agricultural industry events in Melbourne and Sydney (including Agcatalyst, complete with broccoli latte’s and a virtual reality farm-experience). I’ve come across a bunch of amazing start-ups looking to revolutionise agriculture. Most of them have brilliant start-ups that, if they can execute well, will probably disrupt the industry for the better.

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